Central Sierra
University of California
Central Sierra

Agritourism

Agriculture and Nature Tourism is widespread in America and in many instances the driving force to a community's prosperity. It is business conducted by farmers or ranchers on their working agricultural, horticultural, or agribusiness operation and brings much enjoyment and education to the many people that visit them. Each year many visitors reap the benefits of entertainment, recreation, participation, and education as they flock to farms and ranches in nearby areas. People who live in urban areas want to know where their food is grown and locals want to support neighboring farms.

There are many successful agritourism operations here in our counties including;
  • apple ranches
  • "choose n' cut" Christmas tree farms
  • olive oil producers
  • vineyards and wineries.
These businesses know the value of sharing their farms and ranches with the public in order to educate people about the importance of agriculture in California.

The University of California Agriculture and Natural Resources division publishes several workbooks to help new businesses get started and advise potential farmers and ranchers about land use, startup costs, and best practices.See the UC Small Farm Program website for more information.


Agritourism

Agritourism Connections

UC Cooperative Extension invites community to California Regional Agritourism Summits
Posted 1/27/2017 - The University of California Small Farm Program and UC Cooperative Extension advisors in four California regions are working with local partners to organize Regional Agritourism Summits for everyone involved in California agritourism. The Summits will be...

California Farm Stay Stories
Posted 1/12/2017 - Many small-scale farmers and ranchers are considering inviting guests for overnight stays as an additional revenue stream and to educate guests, if they're interested, about agricultural life. We talked with some experienced farm stay operators this week...

Olive Harvest at Grumpy Goats Farm
Posted 11/14/2016 - Yesterday I was an agritourist. Pamela Marvel and Stuart Littell, owners of Grumpy Goats Farm, in the Capay Valley of Yolo County, invited me to be part of their annual olive harvest, joining the "friends and family" contingent and picking alongside a...

Customer Engagement: U-Pick Membership Programs
Posted 7/27/2016 - For a small-scale farm, opening up the fields and orchards to the public and allowing them to pick their own crops can be a wonderful way to engage happy customers and teach children where their food comes from. It can also mean opening the family farm...

Customer Engagement: Garlic Braiding Party at Eatwell Farm
Posted 6/21/2016 - Nigel and Lorraine of Eatwell Farm in Dixon go an extra mile to share a taste of real farm experiences with their 500 CSA members and their friends and relations, partly for increased understanding about the farm by their customers and partly to build...

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